Design Process
As a vegetarian, it can be challenging to find a good restaurant to eat at. Although I'm not vegan, I really enjoy vegan food & even meat lovers I know enjoy it too, if it's made well. For my design portfolio class, I created a vegan butcher restaurant with mock meats for the whole family to enjoy.
I found creating a logo and brand for a company that doesn't necessarily exist to be challenging on its own. The more and more I made this imaginary restaurant, the more I started craving my own mock company. It was enjoyable developing the brand into package designs and creating a logo I felt suited my vegan butcher restaurant.